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Google vs Facebook - the new cold war

February 2012 Emergination in Action

Quotable quote: 

The true sign of intelligence is not knowledge but imagination.
Albert Einstein

As a result of the recent IPO, Facebook now has a market capitalisation in excess of US$100 billion, Google by comparison has a market capitalisation around US$188 billion.

Some interesting points:
So, if you are a consumer brand, then Facebook advertising makes lots of sense. B2B customers should be leveraging LinkedIn and Google for the time being. If you are not sure how to get the best out of LinkedIn, please come along to our seminar on 29 Feb. Click here for more information and to book in.

Tech innovation alive and well in WA.....

If this is an area of interest to you, you may be interested to know that In the latter part of 2011, there were several events brought together to seed and grow innovation, and recognise and reward tech innovators in WA. A substantial innovation culture exists here in Western Australia - and beyond just the resources sector.

Curtin Growth Ignition Program is based upon a program developed by Cambridge University and designed to help with real world advice from people that have the runs on the board in getting innovation up.  Click here for my presentation on Mastering the Pitch.

Univation is also a calendar highlight, showcasing the best of innovation from our universities with the intent of bringing together the resources necessary to commercialise. A significant contingent of Silicon Valley VC's attended, and saw some terrific pitches in the WApp Awards - including one of the best pitches I've ever seen with Big Help Mob who won the award.

<Innovator of the Year recognises on some of the terrific innovation that is getting traction and further along the path of commercialisation. In addition, there is egroupthe Licencing Executives Society, the Innovation Centre and more.

I hope you've found this newsletter useful! Until next time, keep fit!

Kind regards,

Justin Davies & the Emergination Team
Level 1
182 St Georges Tce
Perth, Western Australia 6000

More Goodies:

Get a FREE 30 Day Trial of the Emergination Online Business System to help grow your business - content management, email marketing, crm, secure customer areas and much more...

Find out about Pressroom - and create Social Media Optimised press releases that achieve outstanding SEO results

Listen to Justin Davies discussing Cloud Computing and SaaS Solutions with International Business Speaker, Tom Murrell

Check out recent presentations from Justin Davies at Slideshare

Listen to the Cloud Computing podcast, with Dr Michael Harries, CTO of Citrix Labs Australia being interviewed by Justin Davies

Listen to Justin Davies being interviewed by Tom Murrell on marketing innovation at the
The Smell of Good Business blog

Try Saasu - easy online accounting. Free trial with 20 transactions per month.
Past newsletter topics:
June 2011-CeBIT 2011 Wrap Up

April 2011 - Getting the Digital Strategy Straight

March 2011 - Pressroom - a new way to leverage your PR efforts

Contact Details:
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m: 0414 567 638
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